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The 4th day of the waxing Moon phase (Shukla Paksha) in the month of Sawan or Shravan (mid-July to mid-August) is celebrated as Naga Chaturthi (Nagula Chavithi), and it is the preceding day of Naga Panchami. However, some States also observe Naga Panchami on the 4th day of the waxing Moon in the Tamil month of Karthigai (mid-November to mid–December) which falls after Diwali.
Naga Chaturthi is observed by women for the wellbeing and longevity of their spouse and children. Worshipping the snake Gods on this auspicious day can also mitigate any afflictions caused by the snake planets Rahu and Ketu in the birth chart. People also offer prayers seeking the blessings of Naga deities for family welfare, prosperity and wealth.
During the Naga Chaturthi festival, devotees worship snakes and snake Gods, and offer milk to the snake pits and place eggs near the snake pits. Women undertake a daylong fast reverently to offer their prayers. Women go to the temples, where snake idols are present, bath the idols with water and milk, apply turmeric powder to the idols and keep dots of kumkum (red vermillion powder), offer incense sticks and Prasad, take aarti (light offering) and worship the snake gods, the Naga Devatas (deities).
Many also chant mantras and Sarpa Suktam (the hymn in for praise of the serpent Gods). These hymns are sung for getting the blessings of nine important snake Gods, Ananta, Vasuki, Shesha, Padmanabha, Kambala, Dhritarashtra, Shankhapala, Takshaka, and Kaliya.
The sacred scriptures prescribe fire ceremony, Abishekam (hydration ceremony), Pooja/Archana (Light and Sound ceremony), Yantra and Mantra (special sounds) as the ways to offer your prayer to the divine. Out of these, fire ceremony is the most evolved spiritual technology on earth to connect with the divine beings. Participate in the remedial services to clear your karma and receive the blessings.